
[Purpose of RSNA Participation and the Importance of Networking] AIRS Medical participated with a corporate booth at RSNA, the world's largest radiology annual meeting that brings together medical imaging device manufacturers and hospital professionals from across the globe. Marking his third visit overall and second as a corporate exhibitor, Founder Jingu Lee highlighted 'networking' as the core driver for international market expansion. To pave the way for a successful entry into the US market, the company is focusing on establishing close local partnerships with experienced American radiologists and distributors who possess deep insights into the US healthcare ecosystem.
[Key Goals in the US Market and Proving Technological Superiority] The top priority for AIRS Medical at this year's RSNA is the successful selection of 'demo sites' that will serve as the foundation for adopting their products in the US. The main objective is to clearly identify and demonstrate the unique differentiators and technological advantages that set AIRS Medical apart from existing solutions in the US market. Through these efforts, the company aims to solidify its value proposition to local medical professionals and firmly establish its presence as a leading global medical technology enterprise.
